How The Entertainment Industry Is Changing
The entertainment industry is constantly changing to stay relevant. Technology has completely revamped how we as consumers interact with media, and this impacts the way content is produced and distributed. As technology continues to infiltrate every aspect of our lives, it makes sense that it would have an effect on how we consume content.
The use of social media for everything from sharing videos to announcing movie premieres means your opinion matters more than ever before. Audiences can now share their experiences much faster and easier than ever before, which creates a very positive environment for moviegoers.
With everyone having access to a smartphone, people no longer need to go out to a theater to watch a film. Many studios offer free apps at home where you can stream or download movies. This not only gives individuals the chance to view films without spending money, but it also helps the movie studio market themselves.
By offering app downloads instead of going to a theatre, potential customers are able to see a show and connect with the brand on their own time frame.
Movie studios are starting to release movies on Hulu
Recent developments include movie studios releasing some of their most popular films onto streaming services like Netflix, but also creating new streamings sites that offer free content with paid for features.
This is very different from the way things were done in the past, when people would pay directly for a service or use pirated material because there was no other option.
Now, more and more people have choicey options!
And while it may not be for everyone, this shift towards accessible entertainment can do wonders for shaping perception of the media industry. People who enjoy quality TV shows and movies will probably spend less time feeling negatively about Hollywood due to these changes.
Movie studios are starting to release movies on Amazon Prime
Studios have noticed that people now watch more streaming content than traditional movie-watching, so why not make your most popular content available anywhere for free? This is how many of today’s biggest hit films got their start!
Prime members get quick access to all of these new releases, along with extended bonus features. It also helps promote wider word of mouth by offering easy access for anyone who wants to watch it.
And since Amazon doesn't charge extra fees for out-of-home viewing or subscription services, this can be a very cost effective way to spread the word about your product.
There are still some limitations to using Amazon as an outlet for movie watchers, like the fact that you will need an account to stream each film, but this isn’t usually a problem unless you are watching several at once.
Movie studios are starting to release movies on HBO Max
Recent developments for movie fans include major film studio releases on streaming services. A few years ago, this would have been unthinkable. But it is now becoming common practice!
Not only that, but many of these films are actually really good as well! This is great news for all types of movie lovers - whether you’re a casual fan or you love Hollywood blockbuster cinema.
HBO has always had big name TV shows such as The Sopranos and Game of Thrones, but recently they announced their own streaming service. It’s called HBO MAX and it will cost $14.99 per month.
This new service gives people access to all of HBO’s original content including documentaries, comedy series, and even some drama programs.
Movie theaters are becoming less popular
Recent trends show that movie theater attendance is declining, with some areas experiencing a dramatic drop-off in foot traffic. With more people choosing to watch movies at home or via streaming services like Netflix, movie theaters find themselves struggling to stay afloat.
Some blame the rise of online entertainment for this trend, but there are other factors at play as well.
The rising popularity of alternative modes of entertainment have made it easier to avoid going to the cinema. People enjoy showing off their knowledge by watching TV shows or listening to music they already know, so they don’t feel the need to see what all the fuss is about when something new comes out.
Another reason could be that many people now live busy lives, and having to make time to go to the theater can be difficult if you want to do anything else after work. It may also be because people simply prefer staying at home and relaxing instead of getting into a crowd and spending money.
Whatever the cause, movie theaters seem to be running out of steam. Many major chains have closed down or announced plans to close down their remaining locations, leaving only small independent cinemas across the country.
Movie studios are starting to release movies on Disney+
As more people begin to use streaming services like Netflix, Amazon Prime, or Hulu, it is becoming increasingly difficult for movie theaters to remain relevant. With most people now having access to high quality entertainment anywhere they have an internet connection, going to the theater to watch a film gets less interesting as time goes on.
Movie theaters offer a social experience that is quickly disappearing with the rise of online video. Before YouTube was even around, there were all sorts of videos being uploaded onto the site by users. Now, almost anyone can create their own channel and start sharing content with the world.
Facilities such as movie theaters exist mostly on word-of-mouth marketing at this stage, so creating your own channel and trying to get the attention of your audience is very difficult. This is why many famous YouTubers make money off of advertising revenue instead of receiving rewards for promoting products or brands.
Movie theaters are becoming more popular again
Many people have criticized movie theatres for going too far in offering ways to watch movies at home. But with the explosion of online streaming services, some wonder if they’re missing out by not visiting a theatre as often.
Theaters offer several types of screenings that increase their popularity, like midnight or late-night showings, matinees, and holiday (Christmas) season events. More and more films are being given limited theatrical runs before being made available via these other formats, creating a buzz around the film.
These extended exhibition periods help promote the film, giving it extra exposure while also generating income. Theaters make money through ticket sales and additional fees for things like snacks and drinks.
Some believe that extending the cinema experience is just a way for entertainment companies to make more money from already wealthy audiences who can afford expensive tickets and beverages.
Movie ratings are becoming more important
As technology advances, so do our methods to enjoy media. With every new platform or way to access content, there is an opportunity for people to express their opinions about that content. Technology makes it easy to watch videos and expose yourself to different styles of entertainment, which was not always the case.
With the rise in digital literacy and device usage, it has become easier to find the “worst” parts of movies. YouTube allows users to create movie reviews with very little restriction on how much time you spend giving your opinion. More and more viewers are choosing to do this instead of using traditional paper or online polls as sources!
By creating exposure for both good and bad films, we can start to see changes in viewer perception. People will be exposed to alternative points of view, which helps strengthen their own personal film viewing habits. This also gives filmmakers a chance to appeal to a wider audience rather than just those who already love their work.
Movie ratings are becoming less important
As technology advances, so do people’s habits of how they consume content. With every new device that is designed to access media, there is an accompanying system for rating movies and TV shows. This includes everything from your phone with its built-in camera to online streaming services like Netflix where you can add films onto your account.
Rating systems have evolved as society finds different ways to rate entertainment. The old way was just looking up the appropriate word in a dictionary and giving it a grade!
These outdated movie review systems were creating too much conflict in what films should be allowed to watch. Some examples include not allowing kids under 13 to see certain films because of their scary or gory content or requiring an ‘Ages 15 and above’ disclaimer before letting someone buy a film because it contains strong language or graphic violence.
In fact, back in 1984 only 5% of families owned a television set, which means most children didn’t get exposed to many films at all. Nowadays almost everyone has their own smartphone which makes using these rating apps more prevalent.