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SAG-AFTRA and AMPTP at Standoff, Historic Strike Looms

A. Prentice

The Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) has halted contract negotiations with the Alliance of Motion Picture and Television Producers (AMPTP). This announcement comes as the SAG-AFTRA national board prepares to assemble Thursday morning to officially approve a strike. Unprecedented in the film and television industry since 1980, this will be the first concurrent strike by actors and writers since Ronald Reagan helmed the Screen Actors Guild during a shared walkout in 1960. Picketing is slated to begin Friday morning unless terms change.

SAG-AFTRA's Television/Theatrical/Streaming contracts expired without a new agreement in place. Stalled at an impasse after over a month of bargaining with AMPTP - the entity representing industry heavyweights like Amazon, Apple, Disney, NBCUniversal, Netflix, Paramount, Sony, and Warner Bros. Discovery - SAG-AFTRA alleges the producers' organization has not offered a fair deal on matters of importance to its members.

Due to perceived intransigence and delay on the AMPTP's part, SAG-AFTRA's negotiating committee unanimously decided to recommend a strike of the Producers-SAG-AFTRA TV/Theatrical/Streaming Contracts, which were deemed expired as of 11:59 p.m. PT on July 12, 2023. The National Board will vote on the decision to strike on Thursday morning. Following this, the union is set to hold a press conference at noon PT at the SAG-AFTRA Plaza in Los Angeles.

Striking could bring significant industry-wide implications. In addition to stalling film and scripted TV production globally, it could also add strain to the already-struggling writing sector, as the Writers Guild strike extends into its 73rd day.

SAG-AFTRA members overwhelmingly voted in favor of authorizing a strike if a fair deal wasn't met. More than 1,700 actors, including many SAG-AFTRA notables, signed a letter expressing preparedness to walkout rather than make compromises on key issues. The strike threatens to suspend productions involving members of the guild not only in the United States but also worldwide. Soap operas, however, which come under a separate contract, are exempted.

Yet, even amidst turmoil, there is a strange joy in the uncertainty of it all. The industry: on the brink of a dissolution: may be as volatile as the set of a Tarantino film, but it's as captivating as a cliffhanger in the season finale. After all, art imitates life or perhaps it's the other way around.

With some parts of the story reading like a screenplay (actors voting on a green light for a historical first act, and the antagonist, bored of the plot, throwing the "unyielding union" off its tracks), it's not entirely disheartening to spot the odd sprinkling of Hollywood drama.

At its heart, the fight is trivial: actors seeking their fair share in a world dominated by massive studios and television conglomerates. This tale of David vs. Goliath plays out under the hot Californian sun with picket signs and impassioned speeches. Yes, it might cause a bump or total roadblock for our Netflix queues, but it's a story worth telling and one we should be rooting for.

What draw isn't there in the prospect of lead actors refusing to step into character until they receive due compensation for their work? Imagine the suspense as the executives sweat over multi-million dollar projects hanging in the balance. It's the kind of thrill that could give Game of Thrones a run for its money.

On a more serious note, however, imagine the loss of gainful employment for production crews and technicians, who rely on continuous work to pay their bills. That's a subplot that could use some resolution, and fast.

SAG-AFTRA's potential strike embodies the quintessential narrative tension that keeps audiences hooked, no matter the medium. Because in an industry driven by storytelling, even the business negotiations and contractual disputes wind up with plot lines you just can't ignore.