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Studios Adopt 'Let It Bleed Out' Strategy Amid Ongoing Writer's Strike

A. Prentice

Regardless of the potential threat SAG-AFTRA presents with a strike this week, studio heads are unwilling to negotiate with the Writers Guild for several months to come. As one industry veteran shared, we could be facing a long drawn out, strike as studios decide to "let it bleed out". This hard nosed stance comes in light of the Writer’s Guild's strike now on its 71st day, and as the actors' union hovers close to initiating its own labor action.

Insiders have revealed that the Alliance of Motion Picture and Television Producers (AMPTP) are prepared to hold out this fall, stating, "Not Halloween precisely, but late October, for sure, is the intention," according to a top-tier producer closely associated with the AMPTP. A stream of studio and streaming platform representatives have validated this tough strategy.

The AMPTP’s strategy to wear down the guild has been months in the making and holds crucial implications for Hollywood’s future. One executive added, "Nobody wanted a strike, but everybody knew this was make or break.” Major Industry forces like Warner Bros Discovery, Apple, Netflix, Amazon, Disney, and Paramount are determined to weaken the WGA, using the rising financial uncertainty of their writers in the face of continued strikes as leverage.

The consensus among studio executives is that by October, writers will be feeling the financial burn and will pressure the WGA leadership to reopen negotiations. A studio executive highlighted the brutal reality, "The endgame is to allow things to drag on until union members start losing their apartments and losing their houses."

AMPTP's approach is formed in the wake of last year's successful battle by the Writers Guild of America (WGA) with major agencies over abolishing the lucrative practice of packaging. AMPTP believes that conceding to the writers would result in successive contract cycle strikes from the WGA, IATSE, and the Teamsters, adversely affecting the bottom line.

Despite what insiders suggest, AMPTP has publicly denied rumors of its October strategy, with one spokesperson stating, "These anonymous people are not speaking on behalf of the AMPTP or member companies, who are committed to reaching a deal and getting our industry back to work.” However, since the WGA initiated its first strike in 15 years, there has been no dialogue between the two entities.

All the while, traditional networks are shifting towards unscripted shows, streaming platforms are saving money by purchasing foreign content. Studios and streamers seem to be cutting costs at every opportunity amidst shuttered productions. Even if the 160,000-member SAG-AFTRA joins the picket lines, studios hope to lure the actors back to the negotiation table soon.

Now the writer's machete's been passed onto the reader. And let me underline the brutal slash this news makes across our otherwise glimmery Hollywood landscape.

My dears, chances are, the writers’ pens may gather dust a while longer than we’d like to imagine. But take heart folks - after all, who doesn’t love a good plot twist? And if Hollywood has its way, which, unsurprisingly, it usually does, we might just be in for a nail-biter.

Though it reads like a script from a dystopic, screen-writing apocalypse, the studios' "let it bleed out" strategy is less a scream-fest horror and more a war of attrition. Desperate measures for desperate times? Maybe. Or perhaps it’s a bare-knuckle negotiation tactic ripped straight from the pages of "Game of Boardrooms".

Never one to shy away from an ironic twist, Hollywood seems to be auditioning for its own drama. Fact outdoing fiction, if you will. It's all terribly meta, fantastically Hollywood, and somehow, grimly poetic. We may not have asked for this epic, but it looks like we’re about to get a front-row seat. So, grab your popcorn, folks. This drama has just hit intermission. It’s a nail biter, make no mistake. Just remember - the show must... eventually, go on.